When I think about the cars of the 1960s, I think about the high-performance muscle cars from the Big Three automakers: Ford, General Motors, and Chrysler. But these weren’t the only players in the car game. Today I want to talk about one of the other American car companies: Rambler.
While the Big Three were making ridiculously powerful passenger cars, Rambler was off doing their own thing. They created a little compact car called the American which was focused on value and practicality. It was a compact car that was affordable yet did not look cheap. It had an inline 6 cylinder engine and offered one of the best warranties available at the time.
AMC stands out as a car maker that produced some very ambitious designs, despite having to compete in the same arena as the Big Three of Detroit. During their ownership of Jeep they created the Cherokee, turned the CJ-7 into the Wrangler, and used their ownership of Jeep to create the first joint US-China auto manufacturing venture. That was way back in 1984, when GM was barely getting it’s shit together with the Corvette. Thanks to said Jeep ownership, they were also able to create the AMC Eagle. Essentially a parts bin 4×4 passenger car, it pretty much defines the CUVs of today, while being infinitely more bad ass in the process. Continue reading →